At, we strive to provide a seamless and trustworthy shopping experience for our customers. Our mission is to empower customers with the knowledge to make informed purchasing decisions. Our Publishing Principles outline the standards we adhere to when listing products from various brands on our platform. This ensures the accuracy, reliability, and integrity of the information we present.

Accuracy and Transparency

  • Product Descriptions: We commit to providing clear, accurate, and comprehensive descriptions of all products. This includes specifications, features, and benefits as provided by the manufacturer or authorized distributor. In addition, all content undergoes rigorous fact-checking to ensure accuracy.
  • Pricing Information: All prices listed are accurate at the time of publication. We include any applicable taxes and shipping costs in the total price where feasible.

Authenticity and Legitimacy

  • Authorized Products: We only list products from brands and suppliers with whom we have verified and authorized partnerships. This guarantees that all products are genuine and come with valid warranties.
  • Supplier Vetting: Each supplier undergoes a thorough vetting process to ensure they meet our standards for quality and reliability.

User Reviews and Ratings

  • Honest Feedback: Customer feedback is integral to our content strategy. We continuously refine our content based on user reviews and suggestions and do not alter or edit reviews unless they violate our content guidelines.
  • Moderation: Reviews are moderated to remove content that is inappropriate, offensive, or irrelevant.

Content Integrity

  • Non-Biased Listings: Our product listings are free from bias. We do not favour any brand or product based on supplier relationships or advertising.
  • Editorial Independence: Our editorial content, including blogs and buying guides, is written by our in-house team or trusted experts and is free from undue influence by suppliers or advertisers.

Updates and Corrections

  • Continuous Improvement: We regularly review and update product information to reflect the latest changes and improvements.
  • Error Correction: If inaccuracies or errors are identified, we promptly correct them and notify affected customers, if necessary.

Intellectual Property and Content Use

  • Proprietary Rights: Except as expressly stated in the Privacy Policy, no part of the platform, including content, may be copied, reproduced, republished, uploaded, posted, publicly displayed, encoded, translated, or distributed in any form without prior written consent from
  • Personal Use: Users may download information on products and services for personal, non-commercial purposes, provided they:

i) Use the content solely for personal, non-commercial informational purposes and do not post it on any networked computer or broadcast it in any media.

ii) Make no modifications to the content.

iii) Do not make any additional representations or warranties relating to the content.

For any questions or concerns regarding our publishing principles and practices, contact our team at